DON’T MAKE ME THINK (Book summary)
What is the most important thing I should do if I want to make sure that my website is easy to use ?
Nothing important should ever be more than tow clicks away. Or “speak the user language “, or even ” be consistent”.
It’s “DON’T MAKE ME THINK WHEN I BROWSING your SITE”.
Don’t make me think;
It’s mean that don’t make the user ask himself these questions:
- Where am I ?
- Where should begin?
- Where did they put___?
- What are the most important things on this page?
- Why did they call it that?
YOU SHOULD MAKE EVERY THING SELF-EVIDENT. (self-explanatory).
1- We don’t read pages, we scan them.
2- We don’t make optimal choices, we satisfy.
3- We don’t figure out how things work, we muddle through.
The five important things you can do to make sure they see and understand as mush of your site as possible:
- Create a clear visual hierarchy.
- Conventions are your friends.
- Break up pages into clearly defined areas.
- Make it obvious what’s clickable.
- Keep the noise down to a dull roar.
Omit NEEDLESS words:
- Happy talk must die.
- Instructions must die.
In these first few paragraphs, I think it’s a important principles that I think are good have in mind when you’re building website .
People won’t use your site if they can’t find their way around it.
The process usually we enter a website :
- You’re usually trying to find something
- You decide whether to ask first or browse first.
- If you choose to browse, you make your way through a hierarchy, using signs to guide you.
- Eventually, if you can’t find what you are looking for you leave look what i found.
WEB NAVIGATION CONVENTIONS:
Physical spaces like cities and buildings (and even information spaces like books and magazines) have their own navigation systems, with conventions that have evolved over time like street signs, page numbers and location of the navigation elements so we know what to look for and where to look when we need them.
(the user must see the logo on every page to let him know that he is in the same site).
(one of the most crucial items in the persistent navigation is a button or link take me to the sit’s home page.
A WAY TO SEARCH:
- Fancy wording.
THE PAGE NAME:
- Every page needs a name.
- The name needs to be in the right place.
- The name needs to be prominent.
- The name needs to match what I clicked.
The important thing the map of your site to tell user you are here, don’t make him feel “lost in space”
You should be able to answer these questions without hesitations:
- What site is this?
- What page am I on?
- What are the major sections of this site?
- What are my options at this level?
- Where am I in the scheme of things?
- How can I search?
Think about all the things the home page has to accommodate:
- Site identity and mission.
- Site hierarchy, home page has to give an overview of what the site has to offer.
- Show me where to start.
- Teases. The home page needs to entice me with hints of the “good stuff” inside.
- Show me what I looking for.
ENDLEES DISCUSSIONS :
- To think that most web users like the same thing we like. We tend to think that most web users are like us.
- The designer enjoy good design they find that it makes interesting and easier to understand .
The developers tend to think people like sites with lots of cool
- The belief that most web users are like anything.
- In team argue they shouldn’t say that there something you can’t do and some thing you can do … without reason.
The point is,
It’s not productive to ask question like ” do most people like pulldown menus?” the right kind of question to ask ” does this pulldown, with these items and this wording in this context on this page create a good experience for most people who cheap jerseys are likely to use this site?”
THE ONLY WAY TO ANSWER THAT KIND OF QUESTIONS : TESTING .
Testing tends to defuse arguments and break impasses.
Several true things about testing:
- If you want a great site, you have got to test.
- Testing one user is 100% better than testing none.
- Testing one user early in the project is better than testing 50 users near the end.
- The point of testing is not to prove or disprove something it’s to inform your judgment.
(it doesn’t matter who you test)
Who should do the testing?
Choose some one who attends to be patient, calm, empathetic, a good listener, and fair.
Who should observe?
Any body who wants to.
What do you test, and when do you test it?
- Before you begin designing your site you should be testing comparable sites.
- Watch one or two other people use the comparable sites.
(it’s free prototype)
The kinds of comparable site test?
- “get it”, see if they get it easy or they understand.
- Key task testing: means asking the user to do something then watching how well they do.
How to talk to your test person?
“We want to exactly what you think, so please don’t worry that you’re going to hurt our feelings we want to improve it.”
“I am going to ask you to think out loud to tell me what’s going through your mind. “
After you testing!
- Problems solving.
One morning a month, you should test!!!
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